Episodes
Episode 038: 1840 and the Wild Nature of Brewing Beer in Barrels
Like most brewers nowadays, Kyle Vetter got his foot in home brewing. He has been the oak manager at Aspen Brewing, where his fondness for barrel aged beer started to grow. A Milwaukee native, Kyle wanted to bring what he learned in Colorado home. He is the founder of 1840 Brewing – an urban farmhouse brewery focused on barrel aging and blending. He lives by the saying, “Drink slow beer!”
Episode 037: Diving Deep into Partnering with Designers
Introduction:
Ryan Wheaton has been a professional graphic designer for the last 15 years. He noticed that his design style catered itself nicely to the craft beer industry and started doing freelance design in the market around 5 years ago.
Episode 036: Mystery Beer Drinkers Are Helping Taprooms
This is Market the Brew’s covert, cloak and dagger, Mystery Shopper episode. Our guest is “Sandi” – which isn’t our guest’s real name. Since the episode deals with the private topic of sending in mystery shoppers to a brewery, our guest has their voice masked to remain anonymous.
Episode 035: Good Ryes Wear Black at the White Sox’s U.S. Cellular Field
Jeremiah Zimmer is an experienced home brewer with over ten years of work history in branding marketing and sales. A few years ago, he partnered up with Jude La Rose and Jason Maxwell to launch Hop Butcher for the World in Chicago.
Episode 034: 66ers and Hangar 24 – Crafting a Partnership that Attracts Fans
Joe Hudson is the general manager of the Inland Empire 66ers and a native of San Bernardino. He started working at the organization in 2001 in food and beverage.
Episode 033: Third Space Brewing: In the Shadow of Miller Park
Andy Gehl spent years bouncing around trying to find a passion to drive his life before the beginnings of Third Space Brewing came to be. Andy met Kevin Wright, Third Space’s Head Brewer and Co-founder, twenty years prior when they were camp counselors at a summer camp.
Episode 032: Influencer Marketing: Outreach to fans who reach out
Daylen is the Marketing Manager at Stone Brewing. After working in the music industry and touring around with bands, she jumped into creative agency work with a few brands of spirits. She found that working in the music industry parallels with the current state of the craft brewery scene.
Episode 031: Social Media Roundup
The Round Up Episode is where you have a few people give their answer to the same questions.
I invited 3 friends of the show to pick two of these three, social media focused questions to answer.
Episode 030: PR: Authentic Narratives for Unique Breweries
Justin Baccary is the founder and president of Station 26 Brewing in Denver Colorado. A “reformed” investment banker, Justin followed his hobby of making beer to a position at a small brew pub. Before he knew it, Justin ended up with a business plan for a brewery in 2013 before purchasing the old firehouse that Station 26 now occupies.